Gross Margin
Percentage of revenue remaining after cost of goods sold is deducted.
Gross Margin represents the percentage of revenue remaining after COGS. It's calculated by subtracting COGS from revenue, dividing by revenue, then multiplying by 100.
A higher margin indicates better efficiency in managing production and service delivery costs. It's crucial for assessing financial health.
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Take Rate
Percentage of each transaction that the marketplace retains as revenue.
Time to Fill
Average time it takes for a listing to be fulfilled or matched on the platform.
Gross Merchandise Volume (GMV)
Total value of goods or services sold through the marketplace over a specific period.
Customer Acquisition Cost (CAC)
Average cost incurred to acquire a new customer.
Lifetime Value (LTV)
Estimated total revenue a customer generates over their relationship with the marketplace.