Twosided
Free tierOverview
Twosided is the analytics OS built specifically for marketplace startups. Unlike general-purpose analytics tools, Twosided understands the unique metrics that matter for two-sided platforms — liquidity, take rate, seller concentration, buyer-to-seller ratio, and 150+ other marketplace-specific KPIs. It provides pre-built dashboards, automated reporting, and actionable insights tailored to the challenges of growing a marketplace business.
Best for: Marketplace startups that need purpose-built analytics instead of cobbling together general-purpose tools.
Key features
- 150+ marketplace-specific metrics
- Pre-built marketplace dashboards
- Supply and demand analytics
- Liquidity tracking
- Cohort analysis for buyers and sellers
- Automated reporting
- Growth and retention metrics
Pricing
Model: Monthly SaaS subscription
Pros & cons
Pros
- + Purpose-built for marketplace metrics — not generic analytics
- + 150+ pre-defined marketplace KPIs
- + Understands two-sided dynamics (supply, demand, liquidity)
- + Quick setup with pre-built dashboards
- + Designed by marketplace operators, for marketplace operators
Cons
- − Focused exclusively on marketplaces — not a general analytics tool
- − Younger product compared to Mixpanel/Amplitude
- − Integration ecosystem still growing
Related tools
Mixpanel
AnalyticsMarketplaces that need deep product analytics and user behavior tracking alongside marketplace-specific tools.
Amplitude
AnalyticsLarger marketplace teams that need enterprise analytics with experimentation capabilities and strong data governance.
Sharetribe
Marketplace BuildersEarly-stage founders who want to validate a marketplace idea quickly without writing code.
Stripe Connect
Payment SystemsMost marketplaces — the default choice for global payment processing with the most features and widest coverage.
Building a marketplace? Read our comprehensive guide covering everything from idea validation to scaling.
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